Liz Haywood

July 12, 2017

Blog writing

How to SEO your blog – easy steps for the technically challenged

Liz Haywood

July 12, 2017

Blog writing

How to SEO your blog – easy steps for the technically challenged

I promise this isn’t going to be one of those blogs about SEO that are going to numb your brain. This is going to be real information that you, yes you can do to improve your blog SEO. All you need is a new blog, and a little knowledge of your website back end for loading your blog.

Liz Haywood

June 23, 2017

social media

What we are not doing on Linkedin – according to Mark Warncken, a top global social media expert

Liz Haywood

June 23, 2017

social media

Whilst most of us have a profile on LinkedIn, a few tweaks and some time engaging in the LinkedIn community will see you getting leads before you know it!

Liz Haywood

February 23, 2017

influencer marketing

Ready to make the influencer marketing leap?

Liz Haywood

February 23, 2017

influencer marketing

Influencer marketing is word of mouth on steroids. The best influencer marketing campaigns are the ones that don’t look like an advertising or marketing campaign, but their followers are made aware of your brand or product.

Liz Haywood

November 29, 2016

visual content marketing

Free stock images - where to find them and how to make them better

Liz Haywood

November 29, 2016

visual content marketing

Free stock images - where to find them and how to make them better

Using relevant images in your social media posts, blogs, websites and marketing campaigns can be a never-ending demand on your budget and time - how do you find quality photos to use?

Liz Haywood

October 25, 2016

newsletter

Email marketing – 4 easy steps to start your newsletter now!

Liz Haywood

October 25, 2016

newsletter

Thinking of starting an email newsletter? It’s easy. Anyone can do it.

Liz Haywood

September 22, 2016

copywriter rates

'How do I save on copywriting rates (and get a great content writer)?’

Liz Haywood

September 22, 2016

copywriter rates

'How do I save on copywriting rates (and get a great content writer)?’

Copywriting and hiring freelance copywriters is now an essential business expense, one that most businesses do or should factor into their marketing budget. Gone are the days when your sales manager wrote the blogs, the receptionist...

Liz Haywood

June 10, 2016

social media

The do's and don'ts of handling negative comments on social media [template]

Liz Haywood

June 10, 2016

social media

Almost 50% of Australian consumers are now accessing social media every day (up to 79% for the 18-29 age group), yet only 31% of SME businesses actively operate a social media engagement strategy, according to the Sensis Social Media Report 2015.

Liz Haywood

March 15, 2016

content marketing

The keywords you are missing out on

Liz Haywood

March 15, 2016

content marketing

It’s time to get clever with your search engine optimisation; find those keywords that are not so obvious, the ones that make you stand out from your competitors and help your audience find you.

Liz Haywood

March 3, 2016

Blog writing

5 inspirational ideas for blog writing

Liz Haywood

March 3, 2016

Blog writing

Let's get those creative juices firing, because your blogging is important for you to be considered an influencer in the industry, attract traffic to your website and to rank well on search engines.

Liz Haywood

February 13, 2016

content marketing

Are you there for your customers' micro moments?

Liz Haywood

February 13, 2016

content marketing

Are you there for your customers' micro moments?

Think of your business’ micro moment as the turning point when your marketing doesn’t feel like advertising to your audience.