Social media for business can be really fun and is a great tool to interact with your customers and target audience.
It's not complicated when you have a social media plan (which platform is best for your target audience? Facebook, Instagram, Twitter, LinkedIn, Pinterest…) and content that targets your audience, engages with them just the way they want.
Using a social media writer is an easy solution to stay at the fore front of your audience, so when they are ready to buy, you are there.
Other helpful resources -
The do's and don'ts of handling negative comments on social media
Social Media Complaint template